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It's been a while, so I thought I'd see how many of the jokes you got.
No one should have any trouble catching the reference to cats having nine lives, and the obligatory 42 reference. Then there's the concept of paying for weapons with rat tails (and other body parts) as in many games. (Which of course raises the question of how do you get more rat tails when you vaporize your targets? Aim for the head! )
If you noticed the strange company name, spelling it backwards was probably one of the first things you tried.
Then there are the references to Growltiger's Last Stand, starting with the bravo cat's name and continuing with references to the bristly bandicoot that lurks on foreign ships - which takes us to the joke I was pretty sure nobody would get.
The gun's model number. Knowing me, you didn't think that was just a random number,did you? 117 is the ASCII code for big O in octal, which makes the weapon a W(O)E gun. As in W(O)E to the bristly bandicoot.
Then of course there's all the non-reference stuff, like the tagline "Fletchers to the finicky feline". Yes, I know a fletcher is an arrow maker, but I couldn't think of another suitable word for a weapon maker. Just assume W&R started with arrows and worked their way up.

Looking back I realize I could also have urged the customer to make the W117E their weapon of choice, but that is so ambiguous only a handful of people would realize I'm talking about a defunct web comic.